http://www.1073touchfm.co.uk/directory 15th October 2010 1148
Touch FM has a target audience of a bigger range of listeners. From the site above I can see that they talk about different verity of topics. Some of these are aimed at listeners at the age of 17+ as people that age are starting to drive. How ever listeners that age are not interested in carpets, gardening and locksmiths as people at the age of 20+ would as some people this age have houses and may need this information. But there is something for all of us that we all like for example we all like clothing and hair and beauty and parties/events.
http://www.heart.co.uk/ 15th October 2010 1200
Heart FM in my opinion seems more for teenagers as they talk about celebrities and it is more of a woman’s type of radio station. They talk about love songs, hair and beauty and health. However they do have a dating site on there website as well which brings people from ages 18+ also the news that they talk about is for all ages as well for example they talk about a lost painting that could be worth £190 million that was lost in a sofa and could be the lost Michelangelo painting. I find that pretty interesting to be honest so this is aimed at listeners from ages 18+
http://www.bbc.co.uk/newsbeat/ 22nd October 2010 1145
The BBC however have a target audience of mostly people at ages 15 – late 20’s, the topics they talk about are what gets you your listeners. In this case, they talk about football, which is aimed at boys interested in football as well as girls. Then we also talk about celebrities, which is aimed at girls who are interested in what the big stars are doing. And also of course talk about music which songs have come out and what songs they like and giving them there opinion the song. Which gets us as the listeners to interact and get involved.
No comments:
Post a Comment